MARKETING AND SALES STRATEGIES

Update on The New Rules of Marketing & PR (and a thank you)

My latest book The New Rules of Marketing and PR: How to use news releases, blogs, podcasts, viral marketing and online media to reach your buyers directly has been out two months now and I wanted to provide an update.

First, I owe a big THANK YOU to all of you who helped me write the book, and to everyone who has purchased the book, written about it on your blog, and recommended it to friends and colleagues.

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Since release, it has consistently been a bestseller. As of this writing, it has never wavered from the number one position in the Public Relations category on Amazon, and has often been number one in the Web Marketing category. And it has also consistently been in the top ten of all sales and marketing books and is currently number 4. Amazon numbers are updated hourly using a complex algorithm, so when you read this, the numbers can be different.

My publisher, John Wiley & Sons, tells me that the book has sold out of its first printing and is now into its second printing.

In addition, I am thrilled to share with you the news that it will be published in Japanese, Chinese, Korean, Czech, and Portuguese with more languages likely to come. Wow.

So again, many thanks to the readers of this blog for hanging in there with me and helping to support the book. I appreciate it.

David Meerman Scott

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