The rules of selling have changed.
In this short video, Brian Halligan, HubSpot CEO, interviews me about the ideas in my September, 2014 book The New Rules of Sales and Service: How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business.
We discuss what has changed in the world of selling and what this means for sales representatives and management teams.
Direct link to What has changed in the world of selling on Vimeo.
I'm available to speak on these topics at conferences and events. Contact me for more information.