I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
Artificial Intelligence tools like ChatGPT makes content creation super easy. However, garbage web content has quickly become a huge and growing problem. Let’s call it what it is: AI Pollution.
I took this photo at 11:30 in the morning on February 2, the first day that the much-hyped Apple Vision Pro headset was available for sale in USA Apple stores. My local store in the tech company heavy Boston suburbs was expecting substantial crowds that didn’t materialize.
Korean culture is hot around the world. K-pop stars like BTS, Blackpink, and Stray Kids are at the top of the charts and sell out arena shows around the world. Squid Game reached number one on Netflix in 94 countries, including the United States and the United Kingdom. The g...
If I was going to trial, I’d hire a lawyer to advise me. And if I faced a PR crisis, I would hire a public relations team expert in crisis communications to advise me.
I love the new offering from Doritos. In a fabulous example of deeply understanding a buyer persona, the snack food brand just released a software plug-in that gamers (and others) can use to silence the annoying “crunch” sound when they are gaming or talking.
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Apple iPod, Apple iPhone, Apple Watch. And now Apple Vision Pro, “a revolutionary spatial computer that seamlessly blends digital content with the physical world, while allowing users to stay present and connected to others.”
Fifty years ago this week, the historic Apollo 17 mission sent humans to the moon for the last time (so far). It’s super cool that also this week, the Orion spacecraft of the Artemis I mission successfully returned to Earth after traveling to the Moon. Both missions, 50 year...
The volunteer members of the Harry Howard Hook & Ladder Company in Port Chester, NY are fans of the Grateful Dead, and they share their fandom in their work as well as with members of the public. This Fanocracy means that members pull energy, new ideas, and deep connecti...