I was “stalked” in a very polite and clever way by a team of Tufts University undergraduates who lured me to their class.
Some background: My book The New Rules of Marketing and PR is used as a text in hundreds of universities around the world. I’m frequently invited to speak to the classes who use my book. While I’d love to be able to visit each class, that’s impossible. I do visit local universities in the Boston area on a pro bono basis when I can – over the years I’ve lectured at Boston University, Bentley University, Harvard Business School, and several others near my home. I’ve managed to do a few talks when on the road such as one at HWZ University in Zurich, Switzerland. And I’ve Skyped in to others around the world when time permits.