MARKETING AND SALES STRATEGIES

Vodafone Egypt proves big brands can master Facebook and Twitter

Last week I presented a Masterclass in Cairo and had an opportunity to meet with many marketers who are using real-time engagement and social media effectively to reach customers in the Egypt market.

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Passion

Posted by David Meerman Scott 03:22 AM on October 14, 2013

I recently purchased a new surfboard.

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Social media drove the Egyptian revolution but can it bring back the tourists?

Posted by David Meerman Scott 01:10 PM on January 17, 2013

This week I delivered a full-day Digital Marketing Masterclass for 250 people in Cairo organized by my friends at Digital Marketing Arts.

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SEC action against Netflix CEO over Facebook post is completely wrong

The US Securities and Exchange Commission is considering taking action against Netflix and its CEO Reed Hastings because of a Facebook post.

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Facebookjacking: When a company does not respond others win

Here's a fun Friday story that comes to us via Mark Copeman.

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Penn State University Football: Social media and crisis management lessons learned

The jury reached a verdict in the high-profile Jerry Sandusky child sexual abuse trial. Sandusky, a former Pennsylvania State University assistant football coach was found guilty on 45 of 48 charges. Sandusky faces potentially hundreds of years in prison for molesting 10 boys over 15 years.

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Will Facebook destroy Instagram?

I've talked before about why I love Instagram.

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Summer music series: How brands engage with live music fans

I've enjoyed creating this week of blog posts centering around live music, a passion of mine.

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Portal 2.0: Google Plus, Facebook and Twitter take social backwards to the 1990s

Have you used AOL, Lycos, Excite, MSN, or Yahoo! recently?

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How GM Holden uses Facebook to connect with fans in Australia

I just wrapped up a 12-gig speaking tour of Australia that brought me to Sydney, Brisbane, and Melbourne. It was an excellent opportunity to connect with marketers to learn about their success in reaching buyers.

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David Meerman Scott

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