Fifteen years ago I started using my full name - David Meerman Scott – as my byline in the books and magazine articles I was publishing. And in 2002 when I left the corporate world to start my own marketing strategy business, I continued to use my middle name in my work.
I realized in the late 1990s that I was competing in the search engines with my similarly named brethren. At that time I chose to be unique in the world. There is no other David Meerman Scott out there.
I learned that even if you are the only person in the world with your name, Google won’t let you use it. Sadly, the Google Plus Custom URL isn’t really custom.
Google makes you add an AOL style letter and number sequence to your user name. So it’s not really a “custom” URL is it? Even if nobody else on the planet has your name you can’t use it. Ugh. Forget it.
The RED LETTER ERROR MESSAGE says: “Many people have the same name” [not true in my case] “Add a few extra letters or numbers to this URL to get one that is unique for you.” [no, thank you]
Sorry, but I don’t want my personal brand to change to DavidMeermanScott52 or some such nonsense.
And I don’t want an AOL account either.
Anyone from Google Plus listening?
UPDATE January 30, 2014
Yes I guess they were listening. Here is what I saw when I logged into G+ this morning.