MARKETING AND SALES STRATEGIES

Passion

Posted by David Meerman Scott 03:22 AM on October 14, 2013

Spyder DMSI recently purchased a new surfboard.

For a while I wanted a board that is shorter than my 9’6” longboard but still forgiving of my mediocre surfing skills. So I settled on an 8’0” Spyder Wright.

Spyder has been making surfboards for fifty years(!).

Spyder was a champion surfer and still surfs nearly every day and it shows -- the man is fit.

He lives six months a year in Hawaii and six months on Nantucket Island in Massachusetts.

What a life!

Spyder Wright has turned his passion into his work. You have to admire someone who successfully makes a living with what he loves.

I speak with so many people are stuck in jobs they don’t like. Spyder shows us there is an alternative.

Surfboard_pics_2

David Meerman Scott

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