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November 26, 2012


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Ilya Kreymerman

David, thank you for the amazing writeup. We're happy that your daughter (and hopefully her friends) like the signature blend feature on the website.

David Meerman Scott

Hi Ilya, Thanks for responding so quickly. I love what you are doing!


Genius social strategy from a company that truly gets it! Great post.

I think I just found some excellent ideas for Holiday gifts,

Jason Miller - Marketo

Anne Sorensen

Really interesting example, thanks David! (Allison has inherited your marketing genes too by the way! :) )

David Meerman Scott

Jason - I know, right? They really do understand how to engage a fan base using social media.

Thank you Anne! Allison is a very clever young woman because she's figured out which bits of my genes to emphasize and which (many actually) to avoid!

Long Beach PC Expert

Thank you for sharing these wonderful tips David. Allison has great marketing strategies like you!! Do you think everyone can create these special blends?

Tom Borgman

Hope you had a great Thanksgiving David...finally found some free time to catch up on your recent posts. Love this one...makes the "complicated" aspects of social media strategy crystal and simply clear. The wonders of true engagement. So when are you going to just start using the term "real-time media" in these posts??? :-) And seriously, will you be coming to Minneapolis any time soon?? I have a group of people who would really benefit from your insights!

David Meerman Scott

Tom - No plans for MPLS soon but you can always check my calendar http://www.davidmeermanscott.com/events-calendar/ Also - if you know a company or conference organizer who needs a keynoter I'd appreciate you passing my name along!

Tom Borgman

Absolutely...actually I do...and will. Stay tuned.

Joe Pelissier

I was looking for a new case study about real-time communication for a workshop I am running for a European Agency in Alicante. This is great. It's the next step on for a related business in the UK called www.graze.com.

Clearly, talent runs through the Meerman Scot family...

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