I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
There are now over 21,000 backers, including me, Steve, and many of our social friends including Denise Wakeman. I'm looking forward to Amanda’s Boston art opening and concert. If you go to the Boston event, let me know.
Imagine that. Tens of thousands of Amanda's fans backed her new album before they even heard it. That's the power of a fan base and using social media to connect with fans.
One way to do an album is to have a record label fund it. As Amanda shows, there’s a better way: Have your fans fund it and then you retain control.