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September 22, 2011


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jeff noel

David, nice review. Should get the hard copy book today. Yu have a great looking website too. Congrats.

Emile Paradis

And how about the Rogue Brewery and the Rogue Nation for weird? Love their beer; probably the free range water that makes the difference.

David Meerman Scott

Jeff - hope you enjoy the book as much as I did.


An excellent review. I was on the fence, but now I'm definitely going to have to pick up We Are All Weird.


very good Love their beer


As Seth mentioned in his blog post last week -"Go ahead and invent your own cover if you like. Weird is everywhere you look, even the mirror." So I thought I'd make it easy for any weirdoes like me to do so. You can create your own book cover at http://www.customweareallweird.com.


Christoph Bakke

I won't be buying this book. As much as I like Seth and his ideas, this latest book just doesn't have any meat on the bone. My biggest complaint is that weird is not mainstream, nor will it ever be. Somebody who is truly weird is shunned by society, feared, hated.

The examples of weird that I have seen mentioned in reviews of this book are not really weird at all. In fact what is being described are niche markets, where everyone who buys the product or service is weird *in the same way*. Fat Tire is a great beer for anyone that enjoys craft beers. If the company released a truly weird beer, say one that tasted like anchovies and garlic, there would be no market.

Let's keep weird, weird. And acknowledge instead that what we truly want is to be slightly different.

David Meerman Scott

Christopher, I don't think it is fair to comment on a book you have not read. Sure, you can comment on weirdness or my blog post and I thank you for that. But if you haven't read the book, no far rendering an opinion on the book.

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