MARKETING AND SALES STRATEGIES

Freshly baked cookies

Bakertweet Albion Café on Boundary Street in Shoreditch, London sends a tweet via @albionsoven when fresh and delicious treats come out of the oven.

Example: Freshly baked crumbly Chocolate Chip Cookies stuffed with oozy chocolate chips.

Albioncookies Most tweets include a URL pointing to a photo of the yummy stuff.

Customers in the area subscribe to the Twitter feed and know exactly when to pop over for their favorite breads, cakes, and cookies.

Albion Café uses BakerTweet, a Web tool created to make it really easy for bakers to tweet when something is fresh out of the oven.

How are you connecting with your customers using Twitter?

David Meerman Scott

Subscribe to Email Updates

achive