Back in June, I keynoted the Business Marketing Association annual conference.
Fortunately, the BMA made a video of my presentation and gave me permission to put it onto Vimeo.
This 45-minute keynote presentation The New Rules of Marketing & PR for B2B Businesses is the first time my entire keynote for a B2B audience has been made available in this way. After the keynote, I answer a few questions for another ten minutes.
Gary Slack, BMA Chairman says of this presentation:
"David delivers! That's why we've invited him back to speak to "ENGAGE!," the Business Marketing Association’s 2010 national conference June 2-4 in Chicago. As one of 12 keynoters, David kicked off our 2009 "UNlearn" conference and mesmerized 450 business marketers from 27 states, earning the #1 speaker rating in our post-conference survey from among 55 keynoters and panelists in all, no small feat when you consider the many top marketers and authors who graced our podium."