I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
Over the weekend, Tina Nirmal, Apurva Prasanna, and Michelle Kusuma posted this wonderfully clever video on YouTube that they created in Singapore. The short video very neatly articulates a powerful idea.
As you can read on their blog describing the video, they used the World Wide Rave photo and video shoot as an opportunity to portray the Singapore Indoor Stadium as one of Singapore’s iconic locations.
Tina, Apurva and Michelle decided to do something different. The video, which took two days to create, is a huge collection of still photographs, which they stitched up to portray the idea of World Wide Rave.
I love it. Thank you!
While I have not been to the Singapore indoor stadium, I did see Michael Jackson perform at the Singapore outdoor stadium in 1993.