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September 11, 2007

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Kelly Monaghan

Gee, I've read 5 of the 9 Most Underrated and only 1 of the Most Overrated.

So how come I ain't rich yet?

Oh, and another thing:

"Your time is limited — but the number of business books ISN'T"

(Sorry. It's the editor in me.)

Geoffrey James, Sales Machine

Your book is in good company because it's a much-needed book. I'm constantly amazed at how clueless most companies are when it comes to understanding how the web is changing the nature of marketing.

P.S. (Actually, I didn't write that little intro, so the typo isn't mine. I did ask to have it corrected though.)

Charles

Sorry if I shocked you there for a second. Geoffrey James deserves all the credit. All I did was copy and paste. Glad to hear your books are working out.

Camotoy

Congrats David. Two more underrated - The Effective Executive by Peter Drucker
- Think & Grow Rich - Napoleon Hill

Joe Freudenthal

David,

I am through the first three chapters of your book, and I am "eating it up." I am getting something rich and useful out of each and every page. I thought after reading this post, it would be a good time to thank you for writing it. It is excellent!

Sincerest regards,

Joe

David Meerman Scott

Glad that you are enjoying the book, Joe.

Cheers, David

Dianna Huff

I hated "Who Moved My Cheese."

I agree "Think and Grow Rich" should be on the underated list.

Now I have to go read Tipping Point and Freakonomics!

Congratulations on all your success, David. You rock.

Gordon R. Vaughan

The BNET article is worth reading, but I don't agree about their take on Robert Kiyosaki (Rich Dad, Poor Dad) and Stephen Covey (7 Habits).

Also, they're down on one of Jack Welch's books, which I'm not familiar with, but his book Winning is pretty good.

I haven't read all of Winning, but the story about his blowing up a plant early in his career should be comforting to all of us. I guess you could say he recovered from that nicely!

Charles Tan is right in recommending Drucker's The Effective Executive, though I've found it takes years to really absorb the lessons (still working on that).

Finally, I recommend Andy Grove's High Output Management, which hasn't received the attention it deserves. I wrote a brief review of it a while back:

http://www.librarything.com/review/11023448

Gordon R. Vaughan

Oops, I guess it was actually Joe Pulizzi who recommended Drucker's book.

Sheryl Sisk Schelin

David, "New Rules" has nothing to worry about - whether lists are involved or not, and no matter who makes them. I've rarely run across such a practical and helpful book, and I've read many of the books on both lists. (And I have to register disagreement about "Seven Habits" - there's a difference between "conventional" and "foundational.")

Sandra Mendoza-Daly

David,
of course your book should be on that list. It's practical and effective. I hope you sell a ton more copies so I will stop receiving crappy press releases that have no purpose other than to clutter my email box.

Congrats!

Mike Hooker

David,

I entered the Blogosphere two months ago at the recommendation of my copywriting coach, Chris Marlow. She also recommended I read "New Rules." She said it was excellent, and I agree.

I've read only the first four chapters so far, but you've made it easy to read and packed it full of valuable information. Your book will help anyone who reads it, especially newbies to marketing and PR like me.

Thanks

Mike Hooker

David,

I entered the Blogosphere two months ago at the recommendation of my copywriting coach, Chris Marlow. She also recommended I read "New Rules." She said it was excellent, and I agree.

I've read only the first four chapters so far, but you've made it easy to read and packed it full of valuable information. Your book will help anyone who reads it, especially newbies to marketing and PR like me.

Thanks

Martha Jewett

John Mahaney at Crown Business told me about The New Rules of Marketing & PR. He rejected a book proposal I had submitted on virtually the same subject the same month your book was published (I'm a literary agent specializing in business books). As your book was already out, I ended up not selling the project I was representing. I'm reading your book now and have recommended it to several people. And I noticed you were #380 on Amazon yesterday.Congratulations on a terrific book! All the best, Martha Jewett

jeff

Congratulations! I am ordering your book now.

I think the first business books I ever read where my dad's copies of In Search of Excellence and the Leadership Secrets of Attila the Hun. I used to think they were both brilliant. Then I got older, saw the real world, read some books that were written not just to sell books (oh, wait, that doesn't exist).

Rich Dad, Poor Dad is one of the worst books, not just business books, ever written. I can not believe PBS uses Kiyosaki to raise money. Urgh.

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