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August 30, 2007


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Jane Green

This is hilarious on so many levels. You almost couldn't put together a better marketing stunt even if you tried to.

John Bowie

Good post. It was a classic study in how to balls up a bit of otherwise wet-but-harmless fun. Lawyers, in our experience, are way behind the eight ball on these Web2.0 issues. Still, this is what they will regard as "a precedent" to be studied and . . probably . . repeated at some time in the near future. Here's hoping.

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