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« Knight-Ridder’s 100-year history comes to a sad end | Main | The tradeoff between technology and content »

Not your father’s press release – podcast

I participated in a half hour discussion about how smart marketers are using press releases to reach buyers directly. The discussion is available as a podcast. The other two participants are David McInnis, CEO of PRWeb and Brian Clark of Copyblogger. It was a fun chat and I wish we had more time together.
Prweb_podcast


Here is a link to the audio in MP3 format. For other formats, please visit the PRWeb Online Public Relations Podcast section and look for the McInnis cast from March 21.

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