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January 21, 2006


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» How Powerful is Viral Marketing? from Marketing Interactions
A few days ago, I posted about a new eBook by David Meerman Scott about the New Rules of PR. Yesterday, David posted Anatomy of a viral marketing campaign #1 to his blog to let us know how his release of the eBook did. You've probably heard all kinds o... [Read More]

» 6 Essential Keys To Kicking Off Your Viral Marketing Campaign The Right Way! from DaneMorgan.com
It is not the easiest thing to do, but launching a viral marketing campaign is very much worth the effort involved. The potential rewards are simply astronomical. Here is a basic explanation of what viral marketing is and six keys to making it work for... [Read More]


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Dee Rambeau

this stuff drives traditional PR folks nuts, but you can hardly argue the results. Nice case study!

Mike Sigers

Thanks for the lesson !

I hope to use this strategy and your ebook to acquire several thousand more readers/customers in the next few months.

Joseph Ratliff

The results speak for themselves...period. It's been 5 years since this post...and the trend seems to be playing itself out exactly as you described David :)

Go figure.

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